For a Web3 brand like Polkadot, the ripple effect of leaving a lasting, positive impact
on the World Economic Forum’s influential participants would be profound.
Web3 is here to stay, and it was our job to educate and inspire attendees on Polkadot’s influential role in the industry.
Our approach? To create an innovative, interactive experience that served as a home to both a one-stop-shop of relevant insights and a rich programme featuring over 30 fascinating keynotes, panels and demos from world-renowned industry leaders.
All in, this made for a compelling showcase of just how seismic Web3 is shaping up to be – and why it’s crucial for WEF guests to be on board.
Not only that; it cemented Polkadot’s position at the forefront of this new wave too. How do we know? We had over 1,400 unique visitors through the doors, each one at least a little bit wiser to Web3 and Polkadot’s work.
Each of the talks sold out at capacity – and earned over 200,000 streams across three platforms. All in the name of progress.
Giving life to the lifestyle. A case study on adidas, innovation and global relevance.
Culture is created on Twitter – we just needed to show that to the wider world.
Refreshed, repositioned and ready to go live. The story of how we helped Ericsson embrace virtual events as a fundamental part of their marketing toolkit
Bringing the “Making Change Happen” mission to life in a transatlantic execution that dealt in big ideas and fine details.
We took a literal big idea and ran with it – building the hottest new property on the Gold Coast and reinvigorating its tourism sector.
Putting Coinbase way ahead of the crypto competition.
We stole the show, with the most innovative space Cannes has ever seen, creating a blueprint for years to come.
The biggest name in crypto was gearing up for its biggest moment – and needed a safe pair of hands to help them make history.
Cementing Ericsson’s status as a 5G authority, making waves in Silicon Valley, while broadcasting to a global audience
Sustainable, local… and entertaining. What’s the architecture behind an event that does it all, and on a small budget?
Delivering dynamic music experiences that fuse IRL intimacy with the magnitude of global broadcast.
Putting the power back in the hands of the community made for the Web3 pioneer’s biggest ever decentralized event.
Together, Virgin and Lively reinvented what a typical festival partnership could be for brands.
Getting Ericsson’s approach to regional live marketing all lined up.
Game-changing tech meets a creative sweet spot, in our complete reinvention of automotive retail.
Having an invaluable offering is one thing; communicating it in style is another. Here’s how we got the message across to Hootsuite’s partners and collaborators.
We turned Twitter’s presence at Cannes into a super-connected experience with global appeal.
Helping Ericsson to make an impression at their first ever Smart Factory Expo, and beyond.
We helped Ericsson embrace virtual events as a fundamental part of their marketing toolkit.
We collaborated with Ericsson to create their first hybrid innovation summit in North America.
Putting Ericsson at the centre of the conversation at the World Expo 2020.
Why does live marketing rarely get a look in when it comes to brand guidelines? Together with Ericsson, we started to change that.