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Cryptocurrencies are an exciting addition to financial investment, but they’re not always well understood – so market leader Coinbase asked Lively to create an incentivised learning experience for the new sector. Together, we developed an animated video platform that paid users for learning about new ‘coins’. 

As a result over 100 million USD have been given away since 2018, across 25 new cryptocurrency ‘launches’, making this one of the most successful Crypto campaigns of all time.